Behind the Rankings | The Podcast

Go behind the rankings with ClearLead Digital. No fluff. No filter.

Join The Waitlist

Join ClearLead Digital Co-Founders Lacy Hendricks & Alex Zweydoff as they go behind the rankings to reveal how property management SEO, content, local search, and digital marketing really work with special guests throughout the season. No Fluff. No Filter.

Cover image for 'Behind the Rankings' podcast featuring Lacy Hendricks and Alex Zweydof, showing headshots of a woman with wavy blonde hair and red lipstick, and a man with short hair, glasses, and a smile, with a blue background.

Premiering December 2025

Spotify logo with green circle and black sound waves, and the word 'Spotify' in green text.

Coming Soon To:

YouTube logo with a red play button and black text.
Join The Waitlist

Welcome to the next era of property management marketing.


Behind the Rankings: The Podcast is an upcoming podcast by ClearLead Digital, created for PMs who want to understand:

  • How SEO really works for property management

  • Why some companies dominate local rankings

  • What AI search means for visibility in 2026

  • How to build a content engine that attracts owners

  • The systems behind portfolio-level growth

Hosted by Lacy Hendricks, RMP® & Alex Zweydoff, RMP®, this show brings together industry leaders, marketing strategists, and high-performing operators to share the playbooks that truly move the needle.

Whether you’re scaling from 50 to 500 doors—or simply want better, more predictable leads—this podcast gives you the edge.


Launching in December 2025. Join the waitlist and get the first episode the moment it drops.

Behind the Rankings FAQs

  • Behind the Rankings is a podcast for property managers who want real growth—not recycled marketing advice. Each episode breaks down SEO, local visibility, lead generation, AI search trends, and the strategies behind scaling PM portfolios.

  • The show is hosted by Lacy Hendricks, RMP®, and Alex Zweydoff, RMP®, leaders at ClearLead Digital and long-time property management industry advocates.

  • It’s built for property managers, marketing directors, BDMs, brokers, and operators who want better owner leads, stronger visibility, and a modern growth engine.

  • Season One is launching soon. Join the waitlist to get early access to the first episode and bonus resources.

  • Expect deep dives into:

    • SEO & content strategy

    • Local search and GBP domination

    • Technical website wins

    • AI search visibility

    • Lead generation systems

    • Portfolio-level growth frameworks

    • Interviews with top PM operators & marketers

    • Interviews with Digital Marketing & SEO Experts

Stop Explaining. Start Growing.

With ClearLead Digital, you don’t waste time teaching your agency how property management works. We already understand your business — and we’re here to help you scale it.

Book My Strategy Call